"I DON'T AIM TO MISBEHAVE, IT JUST HAPPENS."
You can never have too many nail polishes, right? In celebration of the company’s 35th birthday essie launched their 1000th nail polish shade named, ‘Aim to Misbehave’ and unveiled its extremely colourful Rio collection!
Aim to Misbehave is a pearly, jewel-toned vibrant yellow shade, hitting stores this summer. Inspired by the bold colours of the Rio Carnival, right in time for the 2016 Rio Olympics.
let's get this party started
Yellow is a rare shade for me. I don’t have anything yellow at all! That makes it rare. essie is introducing a new pearl technology which sparkles and feels smooth on the surface of your nails. It’s a party for your nails! The Aim to Misbehave bottle also has a little extra something — decked out in stars and the number 1000 to make sure we don’t forget how special this shade is. This bright yellow-gold shade is fun, vibrant and perfect for summer to flatter your tan.
RIO 2016 COLLECTION
Inspired by the vibrant colours of the renowned Rio carnivals, this limited edition collection is a star studded affair that only essie can assemble. Featuring six of essie’s boldest colours, and the 1000th shade.
Jazzy Jubilant, Bahama Mama, Sunday Sunday, Aim to Misbehave, Naughty Nautical, Aruba Blue, Pure Pearlfection
· Aim to Misbehave; a scandalous yellow that will have your nails misbehaving. And it has a celebratory cap!
· Sunday Funday; turn everyday into a ridiculously good time with this beautiful, coral crush.
· Aruba Blue; escape to paradise with this frosty sapphire.
· Bahama Mama; anytime is the right time for this tropical beauty.
· Pure Pearlification; this over-the-top top coat instantly creates a lacquered shine to rival the real thing.
· Jazzy Jubilant; this hyperkinetic chromatic glitter top coat is part jazz-age shimmer, part space-age glamour.
· Naughty Nautical; sail the sexy seas and chart a course for adventure in this shimmering, brilliant blue-green, naughty never looked so nice.
The 1000th shade celebration won’t last forever, so grab it while you can!
For more information on essie please visit http://www.essie.co.uk/
RRP: £7.99
The essie Rio Collection including the limited edition 1000th shade will be available to buy exclusively at Superdrug stores and online at Superdrug.com from 27th July – 23rd August 2016.